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July 2013

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On Cautions…

[NOTE: Plenty of potential analysis exists on yellow flags and television ratings. In the future, I will present research on mechanisms that might affect NASCAR's household audience size, such as the wave-around, double-file restarts, and the elevated risk of accidents following restarts ("cautions breeding cautions"). I think that this upcoming …

annual_2012_streak

On “Television Fatigue” and Off Weeks…

[NOTE: This is the final scheduled entry (or one of the final entries...) regarding out-of-race, macro-scenario features. In the future, I'll post further analysis on in-race characteristics and their effects on NASCAR's popularity. For example, I'll research caution patterns, competition and parity, and various drivers' impacts on television ratings. You …

annual_2013

2013 Ratings Update: Loudon (1)

[NOTE: Toward the end of each week, I review the previous race's U.S. Nielsen household rating and how it fits-in historically. I would love to read your opinions on how and why ratings at each track have changed over time. You may send me your commentary on Twitter at @NASCARnomics …

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On the NFL Dilemma…

For almost two decades, NASCAR annually reaffirms itself as the second-most watched sports series in the United States. And while that claim is widely debatable, the National Football League remains the undisputed most popular league. Even though the ability to watch NASCAR and the NFL simultaneously is gradually expanding through …

weekly_daytona2_special

2013 Ratings Update: Daytona (2)

[NOTE: Toward the end of each week, I will review the previous race's U.S. Nielsen rating and how it fits-in historically. I would love to read your opinions on how and why ratings at each track have changed over time. You may send me your commentary on Twitter at @NASCARnomics or via email …

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On Night Racing…

Night racing is a motorsports staple in the United States. Regional short tracks host events on Friday and Saturday evenings in front of boisterous, loyal crowds as local legends and future stars strive for victory. Similar to other sports’ professional/amateur dichotomy, NASCAR’s top series held almost all of its races …

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On the Chase…

[NOTE: We all have opinions on the Chase and how NASCAR handles its duty to decide a champion. This entry is intended to establish whether the current postseason mechanism increases overall household television ratings for the Cup Series. It is not designed to critique any points system that NASCAR has …